Understanding cloud benefits and virtualization

Jun 14, 2016 1:15:50 AM

The advantages of virtualization and the cloud depend entirely on your business requirements

In earlier posts, we discussed such unhelpful cloud notions as all-or-nothing strategies, security-related fears, and an obsession with cost control. We should also clarify how virtualization relates to today’s cloud technology and how best to envision the benefits of cloud migration.

Cloud legend #5: Virtualization and private cloud are the same thing

It’s helpful to keep these terms distinct and make use of virtualization and the cloud as it best benefits your business. Virtualization technology has been around for many years, longer than the cloud. Virtualization removes the dependency between software and hardware resources and physical hardware systems. Instead, you create a virtual version of a device such as a server or network equipment, or of a resource such as an operating system. The virtualized resources are in many ways more manageable, economical, and easier to operate and safeguard than their non-virtualized versions. In data centers, virtualization helps to reduce IT costs by making it possible to use resources more efficiently.

Virtualization software tools are all about enabling you to make the best use of hardware—servers, storage mechanisms, and so on. Virtualization is a facilitating technology for cloud services and helps deliver its value, but virtualization and cloud are not the same. The cloud supports self-service capabilities, flexibility, scalability, and automation in ways that far transcend virtualization.

The choice between virtualization and cloud computing should depend on your current and long-term, anticipated business needs. Have limited IT staff, prefer to run on an operational expenses (OpEx) model, expect to require significant scalability, want to implement a pay-as-you-go, and expect limited integration needs? The cloud may be best for you. On the other hand, if you have strong IT resources, function in a capital expense (CapEx) model, wish to keep infrastructure management as a direct IT budget item, foresee complex integration requirements, and are most interested in optimizing the way your business uses computing hardware—virtualization may be the way to go.

Cloud legend #6: Cloud migration automatically realizes cloud characteristics

When you migrate applications and data to the cloud, you do not automatically generate all possible cloud benefits or implement all the cloud attributes that Gartner analysts or others defined. You need to plan and quantify the cloud benefits you aim to realize just like other aspects of your cloud strategy. You may want to experiment with small workloads and more delimited cloud deployments before you commit to full-scale re-platforming and refactoring complex, sizeable workloads in the cloud to achieve the full spectrum of cloud benefits.

Also, remember that cloud-native services do not yield the same outcomes as applications shifted and hosted in the cloud—the true cloud services are typically more effective and prompt in delivering on the potential of the cloud.

Let’s call it a day for dismantling frequently voiced, erroneous notions regarding the cloud, but do let us know if there are any other cloud legends we might want to shine a light on. Next, we take a look at some of the most interesting and important cloud developments.

cloud 5

Blog posts in the cloud series:

If you would like to talk, or have questions and feedback, please get in touch. Get in touch with me or contact To-Increase.


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About Author
Luciano Cunha

Luciano Cunha

Chief Executive Officer (CEO) For Luciano, being responsible for To-Increase’s global sales and marketing means unleashing the company’s insight, innovation, and creativity to tell our story and help customers achieve their goals. On the road much of the time, he travels the world to meet with customers, understand their challenges and ambitions, and find the most effective ways to help them advance. Luciano develops and mentors our marketing and sales team, and creates strategies to help the To-Increase worldwide partner channel thrive and grow.
Making Customer Needs the Main Business Driver Luciano and his team have daily conversations with the To-Increase research and development organization to bring customers’ requirements and concerns into the road maps and design of our solutions. Luciano brings his insight to the marketing group to make sure the company’s communications resonate with customers and speak directly to their experience.
“I’m awed by customers’ innovative spirit in taking business management technology past its limits and by their generosity in letting us participate and empower them. I hope to transform our organization to become even more customer-centric than we are today. That means making more resources available to spend productive time with both our customers and partners, so we can ensure that we place into customer businesses effective solutions that fit the evolutionary stage of their operation and the way their people and processes work.”
Empowering a Global Channel
Because To-Increase only sells through partners, readying the channel to be successful in helping customers is a business-critical effort. Luciano aims to meet partners where their interests are. Partners who consider the relationship with To-Increase strategic can rely on our industry specialists to work with them as they plan their growth and serve customers. If partners prefer a less collaborative relationship, they still receive the rich To-Increase expertise and resources to ensure they win the business, perform a successful deployment, and retain a satisfied customer. In working with partners and their customers, Luciano brings to bear his experience of many years of creating successful, customer-focused business development and marketing strategies in many of the world’s countries and regions.
Enabling Customer Success in Challenging Business Environments
Looking into the near future, Luciano expects that customers will continue to expect To-Increase to help them make business sense of unfolding trends and technologies. For example, the internet of things (IoT) will thoroughly revolutionize manufacturing, engineering, and supply chains. Big data will be meaningful and valuable when decision-makers can use technology solutions to transform it into actionable business intelligence that supports key roles and business processes. Mobility will help companies become digital enterprises and move business processes forward from any location, at any time. Team To-Increase harnesses innovation to help customers translate the promise of these technologies into business results.
Before his current role, Luciano for several years was one of To-Increase’s global industry directors, responsible for our industry solutions. His experience also spans more than 17 years in IT and manufacturing management roles. These positions took him into various areas at IBM Brazil, serving as product manager for several software development companies, and included working in senior management at a manufacturing organization in the U.S.
Luciano is married with two young children. Away from work, he enjoys participating in a soccer class together with his son and daughter as well as taking relaxing walks in natural environments with his family.

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