Global outdoor play equipment company takes advantage of Business Integration Solution to achieve successful ERP deployment
For BERG, To-Increase Connectivity Studio advanced the deployment of Microsoft Dynamics AX by facilitating reliable, efficient data migrations of the company’s large stores of information into the new ERP system. Following the deployment, BERG relied on Connectivity Studio to create important, business-enabling integrations, for example, connecting the dealer portal with the ERP solution and enabling the dealers around the world to take care of business at their convenience.
Headquartered in Ede, Netherlands, BERG, a global outdoor play equipment company creates, produces, and sells a range of outdoor play equipment, including many different models of go-karts, skelters, trampolines, scooters, and wagons. A go-kart was the first creation of Henk van den Berg, the CEO, and BERG is maybe known best for its go-kart product family. The company’s products are designed to be long-lasting and provide years of active playtime. Through a global channel of resellers, BERG distributes play equipment, accessories, and parts to retail businesses in more than 56 countries. Customers can also connect with BERG through an online storefront.
When it was time for BERG to update its business management technology, remaining within the Microsoft Dynamics realm was an easy decision. For years, BERG had managed its operations with the help of Microsoft Dynamics NAV. Given the company’s global growth and positive future outlook, it decided to implement Microsoft Dynamics AX 2012, collaborating with Microsoft Dynamics partner Prodware to perform the project. Today, close to 60 BERG employees use Microsoft Dynamics AX to manage manufacturing, purchasing, sales, marketing, and other critical business functions. The ERP system integrates with the dealer portal and the consumer web shop.
BERG has relied on To-Increase technology solutions since 2009, including during the many years when BERG ran on Microsoft Dynamics NAV. BERG used e-Con product and sales configurators, originally created by To-Increase. It also took advantage of To-Increase Connectivity Studio for Microsoft Dynamics NAV to facilitate the important integration between ERP and the warehouse management system. Concurrent with the deployment of Microsoft Dynamics AX, BERG adopted To-Increase Connectivity Studio for Microsoft Dynamics AX.
- Accelerated ERP deployment with reliable, efficient data migrations
- Elimination of redundant data entry with associated errors and inefficiencies
- Enablement of worldwide resellers to handle business on their own
- Availability of product and other information in the online storefront for consumers
- Company: Berg
- Number of Employees: 100
- Website: http://www.bergtoys.com
- Country or Region: Headquartered in Netherlands, with worldwide channel sales
- Industry: Manufacturing and distribution – Consumer goods
- To-Increase Connectivity Studio
- Microsoft Dynamics AX 2012
Download the BERG case study
The To-Increase solutions helps BERG resolve issues and reach their goals