Amidst the pandemic, here are my top 6 high points for To-Increase in 2020!

Jan 8, 2021 1:24:46 PM

2021 (01)

Yes, it was the pandemic that dominated the news in every nook and cranny of the world. Indeed, the last year could have done without the various impacts (with learnings perhaps being the prime exceptions) from Covid-19 on most of our lives. The fact though is that each of us, with the human spirit, is striving in our own ways to mitigate the uncertainties and the effects, and thereby address the opportunities that lie ahead of us in 2021 and beyond. Despite the odds, our indomitable global To-Increase workforce and partners continued with our mission as well — to solve complex matters for our customers and better tomorrow.

At the end of October, we at To-increase also announced our bold step of looking for a new investor for the business. The aim was to expand our growth strategy and enable further investments in innovation for our customers and partners around the globe. And eventually at the end of December, Gilde Buy Out Partners acquired our great business (pending closing) to grow it to new heights. From a professional and organizational standpoint, while this was easily the most defining, gratifying, and exciting moment for me in 2020, here’s my pick of five other inspiring and stimulating outcomes related to To-Increase as an organization and our business and products/solutions in 2020:

1.  To-Increase Launches a New Partner Program

The change towards cloud- and subscription-based licenses require different relationships in our ecosystem. Accordingly, To-Increase reviewed the previous partner program (dated from the early cloud days) alongside with our partners and decided to renew it. Learn what’s in it for the resellers and much more.

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2.  To-Increase Achieves the 2020/2021 Inner Circle

Membership in this elite group marks To-Increase’s sales achievements and ranks it in the top 1% of Microsoft’s Business Applications global network of partners. This is the thirteenth time in a row that To-Increase has achieved this status — learn what it means for To-Increase, Microsoft, partners, and the customers

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3.  To-Increase Launches a New Solution, Data Insights Studio

Data Insights Studio is a comprehensive reporting & analytics solution that enables you to access, visualize, and utilize the data available across your organization to make impactful decisions that drive business. Learn how the solution ensures efficient and agile access to data, and about its various other benefits.

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4. To-Increase Launches State-of-the-Art Portal to Empower Rental Companies and Their Customers

The seamlessness, flexibility, transparency, and independence that the portal offers, helps both the rental companies and their customers to streamline and optimize their operations, resources, and processes — leading to a win-win situation. Learn more about the portal and its exciting features and benefits.


5. To-Increase Engineering Change Management (ECM) Solution Integrates with Microsoft Dynamics 365 Supply Chain Management

As To-Increase aims to continue to drive product adoption across the manufacturing industry globally, this integration will help manufacturers shorten time to market by streamlined product versioning and change control. Learn more about how this effective integration helps our customers succeed.

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As a customer or a partner (whether you have had the experience of working or collaborating directly with our To-Increase professionals in the past or not), I would love to hear from you (through customer ideas and ​partner ideas) on how we can move the needle together, even further in 2021 and beyond — for a win-win situation.

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About Author
Luciano Cunha

Luciano Cunha

Chief Executive Officer (CEO) For Luciano, being responsible for To-Increase’s global sales and marketing means unleashing the company’s insight, innovation, and creativity to tell our story and help customers achieve their goals. On the road much of the time, he travels the world to meet with customers, understand their challenges and ambitions, and find the most effective ways to help them advance. Luciano develops and mentors our marketing and sales team, and creates strategies to help the To-Increase worldwide partner channel thrive and grow.
Making Customer Needs the Main Business Driver Luciano and his team have daily conversations with the To-Increase research and development organization to bring customers’ requirements and concerns into the road maps and design of our solutions. Luciano brings his insight to the marketing group to make sure the company’s communications resonate with customers and speak directly to their experience.
“I’m awed by customers’ innovative spirit in taking business management technology past its limits and by their generosity in letting us participate and empower them. I hope to transform our organization to become even more customer-centric than we are today. That means making more resources available to spend productive time with both our customers and partners, so we can ensure that we place into customer businesses effective solutions that fit the evolutionary stage of their operation and the way their people and processes work.”
Empowering a Global Channel
Because To-Increase only sells through partners, readying the channel to be successful in helping customers is a business-critical effort. Luciano aims to meet partners where their interests are. Partners who consider the relationship with To-Increase strategic can rely on our industry specialists to work with them as they plan their growth and serve customers. If partners prefer a less collaborative relationship, they still receive the rich To-Increase expertise and resources to ensure they win the business, perform a successful deployment, and retain a satisfied customer. In working with partners and their customers, Luciano brings to bear his experience of many years of creating successful, customer-focused business development and marketing strategies in many of the world’s countries and regions.
Enabling Customer Success in Challenging Business Environments
Looking into the near future, Luciano expects that customers will continue to expect To-Increase to help them make business sense of unfolding trends and technologies. For example, the internet of things (IoT) will thoroughly revolutionize manufacturing, engineering, and supply chains. Big data will be meaningful and valuable when decision-makers can use technology solutions to transform it into actionable business intelligence that supports key roles and business processes. Mobility will help companies become digital enterprises and move business processes forward from any location, at any time. Team To-Increase harnesses innovation to help customers translate the promise of these technologies into business results.
Before his current role, Luciano for several years was one of To-Increase’s global industry directors, responsible for our industry solutions. His experience also spans more than 17 years in IT and manufacturing management roles. These positions took him into various areas at IBM Brazil, serving as product manager for several software development companies, and included working in senior management at a manufacturing organization in the U.S.
Luciano is married with two young children. Away from work, he enjoys participating in a soccer class together with his son and daughter as well as taking relaxing walks in natural environments with his family.

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